Eco-design to achieve the target
Decathlon’s environmental mission is to stabilize its CO2 emissions by 2019.
If we take our growth forecasts into consideration, this means fixing a target of an annual 20% reduction of the product-related impact, through to 2019. Our design teams have taken up the challenge and are progressively integrating environmental criteria into the quality-price combination for all our products.
Two concomitant initiatives have been deployed to attain this goal:
– Eco-design, to reduce the impact of products during the design stage.
– Environmental labelling, to guide customers towards a more sustainable form of consumption (link to section on environmental labelling).