Delivering Innovation at every level
For Decathlon, innovation has always been a strategic priority. We aim to continuously reinvent ourselves so that we can always deliver sports solutions that work for everyone. This was more vital than ever in 2018, as profound global changes have forced us to question our modes of consumption.
In 2018 the Decathlon Innovation and Sustainable Development teams chose to join forces to amplify our positive impact. Doing more with less, favouring local resources, optimising production, thinking about a second life for our products as of the design phase and investing in cutting-edge technologies are just a few of the ways we are making this a reality. These approaches help us create more social value, be active where we are needed, have a positive impact and make Decathlon a sustainable company that innovates responsibly.
The innovative ecosystem at Decathlon today is made up of multidisciplinary teams who promote innovation by designing useful, simple and eco-friendly sports solutions.